The launch of the new Smurf movie provided a perfect oppertunity to fuse my concepting, design, video and flash skills. Every keyframe in the animation had to be created or manipulated in photoshop then animated in flash. The mpu and the vortex animations were created in after effects. When you click on the mpu the MSN page slides down and reveals the 30s trailer with menu options to get to other content. We also created a variety of other banners to sit on other sites in the run up to the launch.